Source: http://www.businessinsider.com/rim-blackberry-mark-pincus-2012-11 How did Zynga get so far behind in mobile? Here’s one clue, from the Wall Street Journal’s report on CEO Mark Pincus’s troubled turnaround effort. Until earlier this year, Pincus used a BlackBerry as his primary phone. He switched to the iPhone because that’s the primary phone that Zynga’s mobile users play its […]
RIM Just Lost Another BlackBerry Customer is a post from: go-Digital Blog on Digital Marketing Strategy